LG launches the much anticipated Full Vision G6 in India

Flagship Smartphone Features Bold New Screen Aspect Ratio, Ergonomic Excellence, Glass Metal Design and Superb Durability

New Delhi, April 24, 2017LG Electronics India has launched its much awaited flagship smartphone, the LG G6, that features a bold new display format complimented by a cinematic viewing experience, exceptional screen to body ratio, wide angle cameras, water and dust resistant and more. Designed in response to consumer feedback and user opinions, the G6 is a much refined approach to premium smartphones, with a focus on the features consumers want, most notably a big screen that actually fits in one hand.

LG G6 launch - Picture

Mr. Kim-Ki-Wan, Managing Director LG Electronics India said, We are immensely proud to introduce our flagship smartphone, the LG G6 in India. The product has been designed in response to the feedback that we got from our consumers. We are persistent in seeking that all our products enable peoples’ lives to become easier and which will help them work smarter. With LG G6, we live up to our promise of offering breakthrough technology and distinctive features along with great aesthetics.”

Mr. Amit Gujral- Head Corporate Marketing, LG Electronics India said,LG G6 is a perfect example of our focus on innovation and continued investment in delivering truly compelling smartphone experience to our consumers. The LG G6 is a perfect blend of all that consumers’ desire- minimalistic design, ergonomic excellence and superb durability. We are confident that this product is the best in its league.”

Commenting on the partnership, Mr. Noor Patel, Director Category Management, Amazon India, said “We are delighted to be the partner of choice for one of most anticipated phone of 2017, the LG G6 and offer our customers a chance to own the exclusive access to the smartphone. Smartphones are one of the fastest growing product lines and have repeatedly been one of the top selling categories on Amazon.in. As a customer obsessed company we are constantly looking at increasing our selection and offering the best products to our customers.”

LG and Jio collaboration is not just a partnership, It is a way of celebrating togetherness. It is our endeavor to ensure that under this collaboration, LG and Jio users get the best experience and best value every single day. It will unleash the best experience across 4G voice, video, high speed internet and digital services that will empower the Indians to do greater things.” stated Mr. Sunil Dutt, President, Reliance Jio.

The key features of the LG G6 are:

Excellent viewing experienceOne of the most important aspect that users consider when deciding on a smartphone is the display quality it offers, that majorly dictates how their overall experience with the phone will be. LG G6 flaunts a 5.7-inch QHD+ (2,880 x 1,440 resolution) FullVision display, and for the first time ever in a smartphone, an 18:9 screen aspect ratio. Compared to conventional 16:9 aspect ratio displays, the 18:9 format offers more viewing space and a more immersive experience when streaming videos and playing games.

More to See, Less to HoldThe seamless design which offers a slim width, rounded display, flat camera and a metal frame in 3 colors are some of the other features that ensure one-handed usage, secured grip, increased speed and accuracy, premium feel, manageability while outdoors, pocket-ability and durability. Complimented by narrow bezels, the upper bezel is minimized by rearranging the camera, sensor and speaker in a row on the front upper side. The rounded corners of both the body and display not only unify the design but also dispersing the impact if the phone is dropped. The new UI 6.0 with control functions located at the bottom of the screen allows for more convenient single-handed operation.

In fact, ergonomics research teams led by Dr. Andris Freivalds at Pennsylvania State University and Dr. Ji Yong-gu at Yonsei University tested the LG G6 for stability when holding the phone, comfort in various postures and actions, as well as muscle fatigue when using the smartphone for long periods. The LG G6 received the highest marks in all test categories.

Transform Your Mobile Viewing Experience with Dolby Vision- The LG G6 is the first smart phone to feature Dolby Vision technology which supports HDR 10, both of which are standards for High Dynamic Range (HDR). With this upgrade, the picture quality is enhanced with the colors being both dark and brighter than ever before, revealing greater detail for a truly immersive viewing experience. A special treat for the consumers who love to access content online has been introduced in the smartphone. HDR content from Netflix and Amazon can now be watched on the G6 in stunning HDR quality. Amazon will also increasingly create 18:9 content for a cinematic viewing experience on the 18:9 QHD+ display.

Get More In, Leave Nothing Out –The G6 comes with a dual wide angle camera to ensure that your clicking experience is a pure delight. G6’s 5MP front camera covers a wide range of 100 degrees for more inclusive selfies. Plus, the wide angle camera reduces edge distortion, which makes for more natural images. Its 13 MP rear camera covers 125 degrees lens on the wide angle to capture panoramic shots that regular phones cameras can’t. The G6 delivers an outstanding and unique camera experience by creating seamless transitions when zooming in and out between the wide-angle and standard camera lenses even during 4K video capture.

Square Up and ShareAnd to view selfies, wefies, wide angle pictures and even the ones in the new Square Camera Mode, recent LG G6 photos appear in one window in film mode which means users don’t need to move to their gallery to review them. The G6 provides a Square Camera function which divides the 18:9 ratio display into two identical squares. The LG G6 can also take perfectly square photos in 1:1 ratio, ideal for Instagram, Snapchat and other social media apps. Users can also choose other ratios, such as 4:3, 16:9 and 18:9. Users can also take pictures in 1:1 ratio in one window, while checking, editing and uploading pictures in another window immediately after shooting. What’s more, users can create GIFs by combining between 2 and 100 photos from the gallery.

Built for the Unexpected –The G6 is the top notch in its league when it comes to reliability. It is durable, water and dust-resistant and battery safe. The IP68 water and dust resistance makes it safe to be immersed in up to 1.5 meters of water for as long as 30 minutes. While full screen with glass and minimal bezel is prone to breakages, G6 has passed MIL-STD 810G tests—26 different angle drop tests from chest height. It supports QC 3.0, enabling users to charge up their phones in less than an hour.

Google Assistant, now at your service –The smartphone has built-in Google Assistant that works seamlessly and intuitively with LG apps, empowering users to get fast answers, manage everyday tasks, enjoy the best music and videos and search the G6 more quickly and efficiently than ever.

3 variants (64 GB) are available in black, white & platinum priced at 55,000/-.

Key Specifications: *

The key features of the LG G6 smartphone are:

  • Chipset: Qualcomm® Snapdragon™ 821 Processor
  • Display: 5.7-inch 18:9 QHD+ FullVision Display (2880 x 1440 / 564ppi)
  • Memory: 4GB LPDDR4 RAM / 64GB UFS 2.0 ROM / MicroSD (up to 2TB)
  • Camera: Front 5MP Wide (F2.2 / 100°) and Rear Dual: 13MP Wide (F2.4 / 125°) / 13MP Standard OIS 2.0 (F1.8 / 71°)
  • Battery: 3,300mAh (embedded)
  • Operating System: Android 7.0 Nougat
  • Size: 148.9 x 71.9 x 7.9mm
  • Weight: 163g
  • Network: LTE-A 3 Band CA
  • Connectivity: Wi-Fi 802.11 a, b, g, n, ac / Bluetooth 4.2 BLE / NFC /
  • USB Type-C 2.0 (3.1 compatible)
  • Colors: Astro Black / Ice Platinum / Mystic White
  • Other: Water and Dust Resistant / Fingerprint Sensor / UX 6.0 / Dolby Vision™ / HDR10 / Qualcomm Quick Charge™ 3.0 / 32-bit Hi-Fi Quad DAC

NI and AT&T Collaborate on One of the World’s Fastest mmWave Channel Sounders for 5G

New System Provides Measurements of mmWave Spectrum in Milliseconds 

Bengaluru, India, April 13, 2017 – NI (Nasdaq: NATI), the provider of platform-based systems that enable engineers and scientists to solve the world’s greatest engineering challenges, and AT&T* (NYSE: T) today announced their collaboration on one of the world’s fastest and most accurate tools for 5G  Millimeter Wave (mmWave) channel characterization.

mmWave frequencies look to play a big role in the future of 5G. They have already been earmarked by the FCC, 3GPP and other standardization bodies for 5G mobile networks. Channel measurements capture how wireless signals are affected in a given environment. For instance, channel measurements can show how signals reflect off of, or are blocked by, objects, such as trees, buildings, cars and even people.

Wireless channel characterization is very important for wireless researchers defining 5G technologies as it will help lay the foundation for the architecture and design of these new wireless networks. AT&T and NI believe this work will likely play a role in AT&T’s future 5G deployment, through the creation of accurate models that help map out the details of where AT&T places its network equipment to provide customers with the best possible mobile experience.

“Utilizing mmWave spectrum for mobile 5G presents many challenges which we believe can be solved,” said Marachel Knight, senior vice president of wireless network architecture and design, AT&T. “We identified early on that designing and real-time monitoring of mmWave spectrum needs to be much more precise than today’s cellular systems. With the help of NI’s flexible hardware and software platform, AT&T developed a new type of channel sounder and we’re using it to develop highly-advanced models that will work for our network.”

Nicknamed internally within AT&T as the “Porcupine,” the channel sounder is the first of its kind and is proprietary to AT&T. It provides real-time channel parameter measurement and monitoring capability. The channel sounder, designed by AT&T, utilizes an architecture based on NI’s mmWave Transceiver System. This one-of-a-kind design provides several key advantages. It allows angle-of-arrival (AoA) measurements that would typically take 15 minutes or more to be completed (using pan-tilt units) to be performed within 150 milliseconds and display the results in real-time.

The channel sounder uniquely captures channel measurements where all the data is acquired and processed in real-time. Other channel sounding approaches capture raw data and post process to characterize the channel while only giving one-measurement every 15 minutes. The “Porcupine” on the other hand can provide about 6,000 measurements in that time. It’s like capturing 15-minutes of action with a video instead of a still photo. A video tells the whole story, while a photo just shows a moment.

The capability of real-time measurement eliminates the need to repeat experiments or to adjust the equipment to take multiple measurements from one location.  Since parameter extraction is done in real-time, the integrity of collected data can also be evaluated in real-time. Thus inaccurate data can be replaced immediately with a new set of measurements at the time of evaluation. Using other approaches, an entire evaluation day could potentially be lost if the collected data is post-processed.

To AT&T and NI’s knowledge, the speed and accuracy of this mmWave channel sounder makes it uniquely capable of making fast measurements of a channel. Thus, for example, the “Porcupine” allows the measurement of 5G mmWave frequencies via drive testing. This capability has previously remained out of reach for other mmWave channel sounders. As the 5G ecosystem looks at new use cases for 5G such as assisted driving, connected car, self-driving cars and more, the ability to study and model vehicular channels will become ever more critical.

“The NI mmWave Transceiver System and LabVIEW system design software enabled AT&T and NI to define and develop a channel measurement system unmatched in the industry today,” said James Kimery, director of RF research and SDR marketing at NI. “The combination of PXIe and LabVIEW FPGA provided the bandwidth, data and signal processing capability, and flexibility necessary to meet the requirements of mmWave and expedite 5G deployment.”

NI Demonstrates World’s First Real-Time Over-the-Air Prototype for Verizon 5G at 28 GHz

Prototype achieves 5 Gbit/s peak data rates, scalable to over 20 Gbit/s 

Bangalore, India – March 22, 2017 – NI (Nasdaq: NATI), the provider of platform-based systems that enable engineers and scientists to solve the world’s greatest engineering challenges, today gave the world’s first public demonstration at 28 GHz of a real-time, over-the-air prototype aligned with the Verizon 5G specification at the IEEE Wireless Communications and Networking Conference (WCNC) in San Francisco. The system uses OFDM with eight component carriers in a 2×2 downlink MU-MIMO configuration with hybrid beamforming and a self-contained subframe, yielding a 5 Gbit/s peak throughput, and is scalable to over 20 Gbit/s with eight MIMO streams.

Verizon announced the availability of its 5G Technology Forum specification in 2015. Although the industry is developing products and technologies to conform to the standard, no public over-the-air demonstrations have occurred at 28 GHz until now.

Developers built the prototype using NI’s mmWave Transceiver System with a new version of the RF mmWave heads operating at 28 GHz and phased array antennas developed by Anokiwave and Ball Aerospace. The 28 GHz frequency band is significant because Verizon and its partners designated it for deployment in the United States. The prototype system was completely written with LabVIEW system design software and features fully modifiable real-time code for both the base station and the user equipment (UE or CPE).

“This prototype demonstrates the power of the NI platform,” said James Kimery, director of RF research and SDR marketing at NI. “Researchers can take advantage of the combination of hardware and software to rapidly prototype new wireless standards and iterate quickly to reduce time to results. They can now prototype and test the Verizon 5G specification and move immediately to 5G New Radio once the standard stabilizes.”

ZTE launches the much anticipated Blade A2 Plus in an exclusive partnership with Flipkart

3 February 2017, Bangalore – ZTE, the leading global mobile device maker, officially launched its Blade A2 Plus mid-range premium smartphone device in India in an exclusive partnership with Flipkart. Designed to meet the needs of today’s smartphone users, Blade A2 Plus focuses on what matters most to users today, eye catching design, vivid full HD display and a high quality camera, all in the palm of one’s hand. Flipkart being India’s largest e-commerce firm, brings the best-in-class devices to the users and gives them a comprehensive experience.

blade-a2-plus-spec-sheet

 “ZTE has established high-trust and credibility of consumers and clients globally through its path breaking innovation, customization and high-quality services. We are committed to establish ZTE in the Indian market by launching innovative products at disruptive prices to connect with the consumers,” said Sachin Batra, CMO, ZTE India Terminal.

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Blade A2 Plus

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The Blade A2 Plus sports a 13-megapixel main camera sensor, which will produce high quality photos and it can capture 1080p high definition video. Its 8-megapixel front camera makes it a great choice for selfies. The device runs on the Android 6.0 Marshmallow operating system out of the box and is fueled by a 5000 mAh capacity battery inside, which has talk time of 22 hours, significantly longer than 12 hours. Mi-Favor, by ZTE, runs on top of Android on this device, offering a customized experience.

The ZTE Blade A2 Plus features a 5.5-inch Full HD (1080 x 1920 pixels resolution) LCD capacitive touch screen display with a pixels density of 404PPI. Under the hood, the device is powered by an octa-core MediaTek MT6750T processor clocked at a speed of 1.5GHz. It comes equipped with 4GB RAM and Mali T860 GPU for the graphics. With VoLTE integrated, Blade A2 Plus will support higher quality calls and will connect calls much faster than a traditional GSM or CDMA call. It has a built-in 32GB internal memory storage, which can be expanded via dedicated microSD card slot. The device is available at Rs. 11,999/-

“With a young, tech-savvy audience, about 69 million consumers purchased their products online and it is expected to cross 100 million by 2017. Our Blade-series smartphone, ZTE Blade A2 Plus comes with 4G LTE, VoLTE support and host of other features at an effective price. Through this phone, we take the first step to reach millions of Indians who are going digital. By eliminating multiple external factors, we want to bring the best phones that industry has to offer and at an effective price,” said Sachin Batra, CMO, ZTE India Terminal. “Our partnership with Flipkart is in line with our growth strategy for this market and we hope to leverage Flipkart’s strength and widen the reach for our products.”

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Speaking on the partnership, Mr. Ajay Yadav, VP – Mobiles at Flipkart, said, “Flipkart has been continuously redefining the smartphones segment by partnering and launching products with innovative offerings. Our association with ZTE is another step in that direction.

The Blade A2 is a product that checks all the right boxes when it comes to customer expectations – a good camera, long battery life, great looks and aggressive pricing. We are sure this new phone will be well received by our customers.”

NI Automated Test Outlook Reviews Test Approaches Needed in Era of Smart Devices

Guest Editor Dr. James Truchard examines top test and measurement trends

Bangalore, India – January 5, 2017 – NI (Nasdaq: NATI), the provider of platform-based systems that enable engineers and scientists to solve the world’s greatest engineering challenges, announced today the release of its Automated Test Outlook 2017. The annual test and measurement report reviews the key technologies impacting automated test environments from reconfigurable test instrumentation to software-centric test platforms and ecosystems for next-generation device test.

In this special edition of the Automated Test Outlook 2017, NI Cofounder and Chairman of the Board Dr. James Truchard reflects on the past 40 years of test and measurement, identifies the most significant market and technology trends from recent years, and looks forward to what lies ahead.

“The first era of modern instrumentation was led by General Radio and the vacuum tube; the second era was led by Hewlett-Packard and the transistor; today in the third era, National Instruments and software lead the way,” said Dr. Truchard. “We use the phrase ‘the software is the instrument’ to describe this trend. Our user-defined approach to the design of instrumentation systems for test and measurement puts engineers and scientists in the driver’s seat in innovating next-generation products, unlike traditional instruments, which were designed with last year’s needs in mind. In other words, they were designed looking in the rearview mirror.”

The Automated Test Outlook 2017 revisits the following trends that have shown multi-year relevance with their influence on the test and measurement industry, particularly related to Big Analog Data™ solutions and connected devices, including:

Reconfigurable Instrumentation

Test systems are reconfigured for many reasons – from adapting to new test requirements to accommodating instrument substitutions during calibration and repair cycles.

Optimizing Test Organizations

Transforming a test organization into a strategic asset requires commitment to a long-term phased approach from creating standard test platforms to building a data infrastructure to improving decision making.

Software-Centric Ecosystems

The software-centric nature of technology can transform the capability of automated test systems to help drive increased levels of productivity and collaboration.

Managed Test Systems

As Moore’s law continues to influence the performance of test systems, new data and communication technologies help test managers optimize their test systems to lower the cost of test.

Driven by Necessity

Safety regulations and software are pushing hardware-in-the-loop testing to the forefront of transportation manufacturing in an increasingly software-driven world.

Download the complete report at www.ni.com/ato

Huawei to further its “Make in India” commitment, starts smartphone manufacturing in India

Made In India devices to hit Indian market as early as October, 2016 

New Delhi, 23rd September 2016: Reaffirming its commitment to India, Huawei today announced it will start to manufacture smartphones in India in collaboration with leading Sketch-to-Scale™ solutions provider, Flex, in October. Shri Ravi Shankar Prasad, Hon’ble Union Minister, Information & Technology, Law and Justice made the announcement at Huawei’s ‘Make in India’ inauguration ceremony in the Indian capital, New Delhi.

Starting from first week of October 2016, the Flex manufacturing plant in Chennai will manufacture one of the Honor smartphones models. The plant will have the capacity to make three million units by the end of 2017. In addition, Huawei will be strengthening its after sales services in India with over 200 service centers, including more than 30 exclusive Huawei service centers in India.

Underlining its customer-centric approach, Huawei Consumer Business Group will also expand its distribution network by partnering with more than 50,000 retail outlets by the end of 2016.This retail network will add to the existing 350+ distributors in India to create a comprehensive, nationwide distribution system. Huawei, over the years, has established global appreciation for its products, both under the Huawei and Honor brands.

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Announcing the manufacturing facility from Delhi, Shri Ravi Shankar Prasad, Honb’le Union Minister, Information & Technology, Law and Justice said, “I would like to congratulate Huawei on their commitment to pursue their ‘Make in India’ vision. The Government of India is pleased to see so much enthusiasm for our “Make in India” initiative. We are working towards making India an electronic manufacturing hub. As India is set to become the second largest smartphone market, our government would like to invite even more businesses to come and manufacture in India. This is an opportune time to start manufacturing from India. The smartphone landscape in India is growing every day and such initiatives by technology leaders will help accelerate the growth of local manufacturing industry in India”. 

Mr. Jay Chen, CEO, Huawei India said, “We have been present in India for the last 16 years and as part of our India focus, we have been consistently expanding our footprint in the market. This year especially has been of significance in our India journey. We recently launched our world class GSC in Bengaluru and the start of manufacturing in India is an affirmation of our commitment to India and supports the Make in India campaign. We are convinced about the growth potential and future of India and we’ll keep looking for opportunities to increase our presence here”. 

Adding further to the development, Mr. Peter Zhai, President, Huawei India Consumer Business Group stated, “We have seen significant acceptance of our smartphones in India over the last few years and have big plans for India. We have been evaluating a manufacturing unit for a long time and have partnered with Flex given their legacy, expertise and knowledge in providing sketch to scale solutions to leading companies globally.” 

Commenting on the occasion, Mr. Jeff Reece, Head of Flex Telecom segment said, “We are thrilled to expand our global partnership with Huawei. Our alliance with Huawei in India is a testament of our commitment towards boosting local manufacturing. It also further demonstrates our commitment to bring innovative supply chain solutions, high-quality advanced manufacturing and after-market services to Huawei and ultimately the consumers. Mr. Reece further added, “Flex has been in India over the last 16 years and has the right building blocks to help our customers who wish to design, build, distribute and service their products both domestically and globally.” 

India is a very important market for Huawei and the company has renewed its focus on India working with two brands, Huawei and Honor, to cater to the widest cross section of consumers. Huawei has established strong consumer confidence in India by launching a series of products, for both the Huawei and Honor brands, including the launch of Huawei’s flagship P9 in India this year. Google has also collaborated with Huawei to make its premium Nexus 6P device.

Huawei’s latest manufacturing initiative is part of its commitment to the Government of India’s ‘Make in India’ vision by harnessing local talent, coupled with the infusion of hi-tech R&D expertise and knowledge into the country. The smartphone manufacturing announcement is another milestone in Huawei’s 16-year journey in India which includes its largest overseas R&D Center and the recently inaugurated Global Service Center in Bengaluru.

LeEco brings one of the biggest online shopping extravaganzas – EPIC 919 SuperFans Festival – to India

Offers worth Rs 495 million+ up for grabs 

Bangalore, September 15, 2016:  Ever since its launch, global internet and technology conglomerate, LeEco is known to bring industry-first innovations to India. The biggest testimonial of this is the Superphones and SuperTVs that have been introduced in India with breakthrough technology at a truly disruptive prices. It is the only company in the world to have an innovative ecosystem-based business model. Continuing its tradition of innovating in India, LeEco is now bringing its EPIC 919 SuperFans Festival to India.

The EPIC 919 SuperFans festival has been phenomenally successful in China. Last year, EPIC 919 emerged as the third largest B2C online shopping festival and resulted in record-breaking 500,000 Le Superphones being sold in a single day! LeEco is known to offer innovative products and services in order to win customers and it is the first brand to bring a festival of this magnitude and scale in India. Indian consumers love to purchase technology devices and gizmos for their personal use and loved ones. The uptake of these devices is especially high during the festive season and LeEco through its EPIC 919 SuperFans festival is providing a perfect platform for consumers to shop till they drop.

The EPIC 919 offers will be available for 24 hours starting midnight of September 19, 2016 on LeMall.com and Flipkart. During this festival, LeEco will be extending fabulous offers worth Rs 495 million.

Commenting on the Epic 919 SuperFans Festival in India, Atul Jain, COO, Smart Devices, LeEco India, said, “We have always strived to offer unparalleled innovative offering to our customers and brining in the EPIC 919 SuperFans Festival is a step in the same direction. We continue to create new benchmarks of customer satisfaction.  We hope this one of its kind Shopping Festival will enable our consumers to experience our Superphones, SuperTVs and accessories at never- before prices”.

“We also aspire to make new industry sales records on our EPIC 919 SuperFans Festival Day,” Mr. Jain added.

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EPIC offers on Superphones

  • As a part of the EPIC 919 SuperFans Festival, the best-in-class LeEco Superphones will be offered at a great price on Lemall.com as well as Flipkart. Offers worth a whopping Rs 453 million will be up for grabs and it will go beyond all customer expectations.
  • LeEco has also tied up with Make My Trip as a special gift partner for the EPIC 919 festival and will be extending exciting offers on purchase of every Le 1s Eco, Le 2 and Le Max2.

EPIC offers on SuperTVs

  • Users can take home the Super3 X55 at cost free six months EMI on LeMall.com and Flipkart. On buying this TV through LeMall.com, users will get a 2.1 Ch SoundBar with Wireless Subwoofer worth Rs 19,999 free, while on Flipkart users can avail PREXO (Product Exchange Offer) up to Rs 25000.
  • On the Super3 Max65 or Super3 X65, users will get cost free six months EMI on both LeMall.com and Flipkart. Additionally, Flipkart will be offering exchange offer, where in users can get PREXO (Product Exchange Offer) up to Rs 25000.

As a countdown to the mega day, LeEco is partnered with Uber and giving users a chance to win gift vouchers and second generation flagship Superphone – LeEco Le Max2. To avail this offer, all the user has to do is take two uberPOOL rides between Saturday, 10th September to Friday, 16th September and use the promo code ‘EPIC919‘. All users stand to win a LeEco voucher worth Rs 500 that can be redeemed on LeMall.com. This offer is only valid for rides taken in Hyderabad, Kolkata, and Chennai.

This is just a teaser and LeEco will be coming out with more irresistible deals to excite the users and enable them to buy the next-generation LeEco Superphones and SuperTVs at a great price through its EPIC 919 SuperFans festival day.