India’s first-ever smartphone at Rs 9999/- that includes high-value content & services worth Rs. 4900/-

Bangalore / New Delhi, May 7, 2016: LeEco’s recently launched blockbuster Superphone Le 1s Eco at Rs 9999/- that comes integrated with Supertainment and an Ecosystem-based membership program is an incredible offer that is hard-to-pass up.   With this launch, the global internet and technology conglomerate, LeEco has spearheaded a mini- revolution in Indian smartphone phone market, by going where no smartphone company has gone before. The Le1s Eco has truly raised the bar in setting consumer expectations about the entire value proposition of smartphones- by packaging content and services worth nearly Rs 5000/- in a phone with remarkably high-end features.

Consumers have never had it better!  The Made for India Superphone easily outclasses and outsmarts other smartphones in the same price range in terms of features.  While Le 1s Eco boasts of its 3GB RAM and 32GB internal memory, most other popular models in similar category have 16GB internal memory. As far as price is concerned, Le 1sEco again has a definitive lead over its rivals, since the Le 1s Eco costs just Rs 9999!

Juxtaposing all the popular phones side by side, the rivals of Le 1s Eco fade away. Weighing just 169g, Le 1s Eco clearly emerges as the heavy weight amongst several such phone models. 

Superior specs apart, the USP of Le 1s Eco is the unique Ecosystem-based LeEco Membership Program. Its unique content ecosystem brings alive the company’s partnerships with Eros Now and YuppTV, through its platforms – Levidi and LIVE.  The third premium content under LeEco Membership Program will be LeMusic that will allow members to listen to their favorite songs from over a wide range of 3.5+ million songs.

What do users get  ? Access to watch videos from a wide range of premium 2000+ movies and 100+ live TV channels and *3.5 + million songs. Additionally, members get the privilege of 5 TB cloud personal storage space, exclusive deals and discounts and live streaming of concerts from all over the world. With an annual membership cost of just under Rs 5,000/-, LeEco members can enjoy unlimited Supertainment that includes Movies, TV serials, news, and many more services.

The first flash sale for Le 1s Eco on Flipkart is at 2 pm on May 12th, registration for which opened at 2 pm on May 3rd with a whopping daily boost in the numbers received so far.  Since the introductory offer of Rs 9999/- is only for the first flash sale, this is an opportunity that simply cannot be passed up!

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